Adventure in Daytona!

We get down to Daytona a few times a year doing work for a few clients, but the good people at Ember always bring us down to shoot their sales meetings with Costa. This shoot happened to land right in the middle of my vacation, but it all worked out as we were staying in Orlando! I hopped over to Daytona in the morning with my cameras and met Dave who brought his truck and gear.

We set up the presentation in a house along a canal. It was suuuuper bright out so we had to set up some face melters to get the exposure right. The house was cool because the windows just all kind of slid out of the way, opening the entire house to the pool.

Afterward, we rolled a bunch of product b-roll. This part can get pretty mundane, but we change the shot up every now and then. I think having the product on models worked out better than just showcasing on a rack. Did most of it in slow-mo on the Dana Dolly. Always love this shoot, happy to be on it!